/ 1 February 2012

Fat Sunday: Fixes for the Pro Bowl

Pile on the Pro Bowl?  No, I couldn’t possibly.  John Madden is sick of it; Aaron Rodgers is embarrassed he played in it.  Fans booed it and nobody … read more
/ 26 January 2012

Being a Commodity

Last year Don Norman, a design-critique hero of mine, changed the lens through which I viewed Google.  Speaking at dConstruct in Brighton, he laid it out like … read more
/ 4 January 2012

Fixing Major League Soccer’s Font Problem

When even the Revolution are teasing swatches and releasing well-received jersey designs, it’s obvious that MLS kits are seeing good days.  Sales are … read more
/ 13 April 2011

Summing up the Rev Reboot Project

Well, that was fun.  I stated my case, presented a re-christened club, a new crest and logo pair (part I), a few new uniform looks (part II), an assortment of … read more
/ 11 April 2011

Rev Reboot, Part III: Positioning

This is the third and final in a series of Rev Reboot posts; we’ve already covered identity and uniforms on our way here. (I also intro the project here and … read more
/ 8 April 2011

Rev Reboot, Part II: Uniforms

Alright. We have an intro and some visual identity established for the Rev Reboot project - now it’s time to get to something meaty: uniforms.But first, some … read more
/ 7 April 2011

Rev Reboot, Part I: Identity

When last we spoke, I was making my case to be the guy to reboot the New England Revolution brand. It was tongue in cheek, kind of, except I really believe … read more
/ 5 April 2011

Why I should get to reboot the New England Revlolution

How far back do I go with this one? Do I go back to being an upstate New York kid, in love with everything Boston? To being eight, and the sensory overload of … read more
/ 23 February 2011

Inbound – a short film about the Red Line

I take the Red Line every day.  Today, I’m giving back.  Here’s a short film I made about going home from work, Harvard Square to South … read more