Author: M.Willis
/
31 January 2014
Identity Sketches for the Columbus Crew
Currently, you’d hear something like this:“…Well, so - they’re yellow, I think. And Columbus - that’s like, football country, right? Ohio State 24/7, … read more
/
29 January 2014
32 Nations: Epilogue
All thirty-two shirts are out; the ten (eleven if you count this piece) part project has been published. Now what? It’s time to take a quick look back at 32 … read more
/
23 December 2013
32 Nations, Group H: Belgium, Algeria, Russia, Korea Republic
Well, here we are. About three weeks and 32 teams later, together we’ve explored, debated and discussed the visual identities of all 32 Nations participating … read more
/
20 December 2013
32 Nations, Group F: Argentina, Bosnia-Herzegovina, Iran, Nigeria
Our penultimate group has a lot to love: nations from four different confederations, and four very different parts of the globe. Argentina is a strong … read more
/
18 December 2013
32 Nations, Group E: Switzerland, Ecuador, France, Honduras
We’re coming down the home stretch now - just three groups left to get us all the way to 32 teams. As I was working on these designs before the draw, I … read more
/
16 December 2013
32 Nations, Group G: Germany, Portugal, Ghana, USA
Because we refuse to be held hostage to the rule of ping-pong balls, we’re skipping ahead to Group G today. (We’ll loop back to E, F and H after.) Germany, … read more
/
13 December 2013
32 Nations, Group D: Uruguay, Costa Rica, England, Italy
There’s nowhere to hide in Group D. With three clubs in the world’s top 15, and a fourth who can beat anyone (just ask Concacaf). Uruguay will feel a … read more
/
11 December 2013
32 Nations, Group C: Colombia, Greece, Côte d’Ivoire, Japan
The 32 Nations project keeps rolling with Group C! This is the most balanced group we’ve covered so far; Colombia is a slight favorite, but can they remember … read more
/
9 December 2013
32 Nations, Group B: Spain, The Netherlands, Chile, Australia
The 32 Nations project continues on with Group B! The matchup between 2010 finalists will get all the press here, but I think Chile is coming out of this … read more
/
6 December 2013
32 Nations, Group A: Brazil, Croatia, Mexico, Cameroon
Well, that was an interesting draw. I’ll save my opinions of what just happened to the US - suffice to say, us rooting for the States are either going to get … read more
/
4 December 2013
32 Nations: The Rules
Like any focused design project, 32 Nations will have some ground rules. Why? Two reasons:First, it makes for better design. The essence of design is … read more
/
2 December 2013
32 Nations
By now, you know if your guys are in. You’re waiting to see who they’ll play, where they’ll play, when they’ll play. You’re reading the tea leaves to … read more
/
9 September 2013
USA vs. Mexico, 2013: A Limited Edition Poster
September 10th, 2013. Columbus, Ohio.
The game only comes around once every four years, if that. The rivalry is centuries old, but also, in a strange … read more
/
20 June 2013
Soccer Out of Context: The Cleveland Spiders
Today we’ll dive into the third retro jersey added to our ongoing Soccer Out of Context project. So far, the Montreal Expos and Minneapolis Millers have been … read more
/
3 June 2013
The Pasadena
Over at Clean Sheet, our second shirt has just arrived. Remember USA ‘94? And those “did-that-really-happen” denim jerseys? It’s been almost 20 … read more
/
28 May 2013
Identity Sketches for NYC FC: Jerseys & Apparel
Last time, we took a look at an approach New York City FC could take to visual branding. Going through the exercise with NYC FC brought us here:Hey folks. I'm … read more
/
24 May 2013
Identity Sketches for NYC FC: Colors, Logos & Branding
As I mentioned a couple days ago, my intention here is to throw a few visual ideas out there for New York City’s just announced MLS expansion club, NYC FC. … read more
/
23 May 2013
Identity Sketches for NYC FC
Until this past Tuesday, it was NY2.
NY2 was a fable; a mythical soccer club whose only identity was the visible will of a determined commissioner and the … read more
/
12 April 2013
Soccer Out of Context: the Minneapolis Millers
Though I’ve never been, I have a very distinct impression of Minneapolis. (And no, it’s not just weather clichés and Fargo accents.) It’s something … read more
/
12 March 2013
Through a Glass, Inevitably
I’ve been reading much handwringing about what a product like Google Glass means for polite society. Because the item in question is a powerful computer … read more
/
11 March 2013
Soccer Out of Context: the Montreal Expos
Bonjour! Bienvenue à Montréal! Puis-je vous offrir un peu de fromage et un air renfrogné? Oui?As soon as you pass over the border into Quebec, the whole … read more
/
27 February 2013
Soccer Out of Context: the NL East
Well, we made it. This piece covers the last division I’ve yet to look at - the National League East - and it also marks a full trip around the … read more
/
5 February 2013
Soccer Out of Context: the AL Central
Indulge me for just a second.Jake glanced out at the mound. Ricky looked a little shell-shocked, but the moment was undeniably his now. The … read more
/
21 January 2013
Soccer Out of Context: the NL West
Postcard:Made the West Coast. Women, wine, baseball weather… might have to hang here for a bit. Send money and/or Cactus League schedule.Best, … read more
/
13 January 2013
Identity Sketches for the Texas Rangers
The Soccer Out of Context project has led me to some very interesting places. It will continue - with the NL West up next - but I want to take a moment to … read more